Resize Photos For Instagram In Photoshop: What’s The Best Way?

Hey, I’m Criss, welcome to the channel. In this video I’m gonna show you how I resize
and save photos for Instagram using Photoshop. Just like Facebook, Instagram has its own
compression algorithm that can make your photos look weird and with artifacts after you post
them. And you spend a lot of time writing a nice
caption, adding some good hashtags, choosing a location and so on. However, the first thing people see in their
feed, is the photo itself, so that photo needs to be clean and sharp in order to catch people’s
attention and attract more likes and more visits to your profile, because those visits
can convert into more followers. So let’s dive into Photoshop, I will show
you my exact workflow and the settings that I consider the best. I have an example here, edited and cropped
using a 4 by 5 ratio. Let’s check the resolution of this photo
by going to Image – Image Size: 3200 pixels on width by 4000 on height. When uploading to Instagram you need to have
a maximum of 1080 pixels on the width of the photo and the classic but not the best method
is to go to image size and enter 1080 pixels here. Photoshop is modifying the height value automatically
if you enable this option here called “Constrain to aspect ratio”. You also have this resample drop down with
all these options which can become very confusing for many of us. From here I choose Bicubic Sharper, I press
OK, the photo is resized, now I go to File – Save As and I write TEST 1. I save the file because I want to compare
it with the second method in the end. So instead of using this method I recommend
to use the following one, cause I find it more easy to interact with and honestly it
has better results in my oppinion. So..File – Export – Save for web. It also has a shortcut which is Alt+Ctrl+Shift+S
if you are on windows or Command+Option+Shift+S on a mac. First thing, you select JPEG from this list
and set the quality to 73. This is the optimum value, the sweet spot,
or whatever do you want to call it, to avoid Instagram’s agressive compression. Then I enter 1080 pixels here, make sure this
option is enabled for retaining proportions when resizing and choose Bicubic Sharper. A good way to check the original image and
the one that you will be exporting, is to activate this side by side comparison, so
you can check for any artifacts and eventual loss in the quality of the photo before saving
it. If everything looks fine you can just press
Save, it will ask you for a name and that is all, you just save the photo. Now let’s compare the two methods in terms
of file size. With the first method the file has 1.89 MB
and with the second option the same photo has 707 KB. In terms of quality, I really don’t see
any major difference, so as a conclusion I will stick to the second option with File
– Export – Save for web. Listen I need your help on this one, maybe
I’m still not using the best settings when I export for Instagram so please leave your
methods of exporting from Photoshop in a comment below. This time, I need to learn from you on this
subject, so if you can help me or other users, please do so. And of course, share this video with your
friends that are using Instagram. Ok, that’s all for now, I’m Criss,
see you next time.


  1. Cristi Kerekes February 20, 2018 at 1:04 pm

    How do you resize photos for Instagram?

  2. Albert Krisztian February 20, 2018 at 1:10 pm

    Super videoclipul, mulțumesc.😄

  3. samnella9 February 20, 2018 at 4:14 pm

    Thank you sir!

  4. Andrei Danciuloiu February 20, 2018 at 4:28 pm

    Faci o treaba super buna, keep going 😀

  5. Justin Poovathingal February 20, 2018 at 4:39 pm

    thank u so much for making this video

  6. Shane Mowatt February 20, 2018 at 9:30 pm

    Bro where can I get that shirt from ?

  7. João Cardoso March 12, 2018 at 3:14 am

    My workflow: Edit photos, save do adobe cloud, download on mobile the full size image, open on instagram, edit the photo, change the structure and add +20. You can check the results on my instagram:

  8. Tumi Sosa March 22, 2018 at 7:51 pm

    Thank u Chris

  9. tn10 tn10 March 30, 2018 at 7:42 pm


  10. rayzorhead April 1, 2018 at 11:57 am

    This was just as confusing as anything. All I wanna do is fit a full size foto without cropping and without having white or black bars on the sides of the foto.

  11. ianibrahim April 10, 2018 at 6:47 pm

    Hey Cristi. Whats the name of the song played at the begining of your video?

  12. Abhi Sawant April 22, 2018 at 4:36 am

    I'm adding the canvas to the image to make a perfect square & I don't have to crop it with Instagram sizes and then I'm saving the image with first method but the resolution i'm taking while Image Size is 96.

    I think this is working fine for me.

  13. Chris G May 3, 2018 at 5:38 am

    The algorithm add noise to my image

  14. FITNESS INFINITY May 16, 2018 at 1:55 pm

    helpful, what if i have 3:4 vertical pic taken from cell phone and have to change it to 4:5, and on another hand i have DSLR high quality image and wanted to scale down to square size i.e 1080X1080, correct me if i am wrong. thanks

  15. sean krinik May 21, 2018 at 7:16 am

    if you don’t mind using flattened images, you can convert to smart object & resize it using transform – preserves pixel density.

  16. Adham Ahmad May 27, 2018 at 3:28 pm

    Hello Cristi.. need your help… i'm using both of your method, however i recognize that while i'm changing the image size i.e. width from original to 1080px but the height did not change into size 1350 px. Hope you can help me to solve this problem.

  17. The Primal Desire June 19, 2018 at 7:52 pm

    Thanks bro!

  18. D G June 20, 2018 at 2:38 pm

    Hey Cristi, how are you? Thanks for the video, very cool! I have a question though, the same one as Rayzorhead has: how can you upload a full picture on Instagram without any sidebars? Sorry to bother you with this, but I want to know so badly 😂!!!

  19. Nawaf Oding June 20, 2018 at 11:51 pm

    @Cristi Kerekes Man did you convert the Document Profile from "Pro sRGB" to "Working sRGB"? and make it 8bits? before saving the to Web?

  20. Zin hil June 22, 2018 at 7:47 pm

    actually u can start with a document 1080 by 1350 px which is proven to be optimal. Then import photo and resize it to canvas size. before exporting

  21. king hizexcellence July 2, 2018 at 4:27 am

    This is also for people who realize that the colors are different from pc to mobile thank you for helping I was going krazy

  22. Light Love Magick July 3, 2018 at 6:35 pm

    Is there anything wrong with saving as JPEG and choosing a medium size? I'm about to have to resize about a thousand images for ETSY. I don't want to change the dimensions, the file sizes just have to be smaller. Would that work?

  23. Fresh July 10, 2018 at 5:13 am

    Thank you

  24. Sunil Kumar July 12, 2018 at 4:32 pm


  25. Jovanni Hernandez July 17, 2018 at 3:02 am

    Cristi thank you for the video, does this apply to pictures in landscape mode?

  26. Sy Eckbe July 25, 2018 at 1:46 am

    Why not use PNG 24 or PNG 8 since JPG is a lossy codec?

  27. Steven Sanchez August 4, 2018 at 11:27 am

    So the 4×5 is for portraits, what about landscapes? I too use the save for web method.

  28. MG media August 6, 2018 at 9:29 am

    I resized for Instagram but after a day or two the picture resized and now it looks stretched!

    This happened before on previous posts but eventually turned back to the original size I posted.

    Any idea why this is ? Thank you

  29. Amelia Glowacka August 27, 2018 at 4:22 pm

    did you try add noise and save it as a png meybe ?

  30. Michael Steven September 1, 2018 at 8:08 am

    This has been the best solution I found so far. You just need to configure a better title for the tips.

  31. Sonia Zenati September 1, 2018 at 1:09 pm

    thanks Cristi, that was helpfull.

  32. Anuj September 13, 2018 at 9:47 am

    Test1 image has more details as compare to Test2..

  33. janelle seales September 14, 2018 at 10:20 pm

    great thanks

  34. Jon Hernandez September 18, 2018 at 2:01 pm

    This video help out a lot 😀 really appreciate it. Now I gotta reupload my photos to get the proper size 😅

  35. Hammad S September 24, 2018 at 6:12 pm

    This method always pixelates my photos. I'd rather use the full size (the photo is not pixelated) and adjust the colours on Instagram.

  36. Sebastian Hood October 8, 2018 at 8:26 pm

    It helped me a lot! Thank you! Nice video

  37. Andres Ardila October 16, 2018 at 1:01 am

    Man, I need to upload multiple photos, you know Instagram won't let you upload them in their original size, I need to so that I don't crop the image, help pls and thanks btw.

  38. Osama Bin Sajjad October 22, 2018 at 4:53 pm

    Cool man

  39. Kevin Inzunza October 29, 2018 at 10:04 pm

    My 4000×6000 portrait photo after being resized to 1080, is cropped off because the height is still too big. I tried pinching it and it still stays the same. Help

  40. MB potoz November 3, 2018 at 6:17 am

    I love you i have been looking for this Mathud😁😅

  41. Никита Старовойтов November 4, 2018 at 9:39 pm

    Thank u very much, Cristi! God bless u)

  42. A Natural Life November 7, 2018 at 2:28 pm

    I thought it was supposed to be square for IG?

  43. Fusion November 11, 2018 at 10:54 pm

    that intro tho looooooooooool.

  44. WorldArtzLLC November 15, 2018 at 2:41 am

    I don't understand why this didn't work for me.

  45. NICHO November 16, 2018 at 10:07 pm

    OMG, I'm half blind and I can see a significant difference between images. Test 1 is much better then 2 in my opinion.

  46. Abe Weig November 18, 2018 at 4:30 pm

    didn't work well

  47. Steven Fortier November 20, 2018 at 4:10 am

    Thank you Crist. The information helped hugely. Great information and assistance.

  48. Scott Weaver November 29, 2018 at 5:46 pm

    I'm saving thru Instagram using 'Export'. The only detail I'm not clear on is what metadata option to choose that will include the LR/Instagram Caption and Hashtag info I've added.

  49. mrcoxx December 8, 2018 at 9:06 pm

    how can I do this in lightroom ?!?

  50. Faisal Yum December 10, 2018 at 6:44 am

    how to make transition in 0:08
    or please just give me a keyword of the transition name thank you

  51. Tim King December 17, 2018 at 3:37 pm

    Now how do you get the image to your phone?

  52. P Malavi December 19, 2018 at 2:49 am

    a good video..i learn something ,thanks

  53. CornHD December 22, 2018 at 4:48 am

    What was that intro.

  54. Ugh Not You December 23, 2018 at 1:44 pm

    this was a helpful video but how did you upload the image to instagram?

  55. Viviane B December 31, 2018 at 5:50 pm

    what about for landscape images what is pixel number we must go by and is that for Width or Height? Thank you

  56. Evander Frisch January 10, 2019 at 7:33 pm

    What was that intro

  57. Cristi Kerekes January 31, 2019 at 8:01 pm

    Watch this next:

  58. Anwar 93 February 1, 2019 at 10:18 am

    I can't save for web

  59. Jake Fotograffix February 4, 2019 at 7:52 pm

    Is 500KB+ okay for Instagram?

  60. Tzitor February 15, 2019 at 8:24 pm

    Which version of photoshop u are using ?

  61. Ciprian Pascal February 16, 2019 at 11:03 am

    Thank you! It works very good. But I have a question: what is the right size for instagram for a vertical pictures? The point is that when I try to upload the vertical picture on instagram it is always cut it by high. This make the picture looks different and cut out also my signature. How to fix this? Thanks in advance Cristi!

  62. Marc CHAPMAN February 21, 2019 at 12:23 pm

    Cool and thanks man!

  63. JarnoHealth February 25, 2019 at 11:15 am

    I tried this but there is still a huge quality difference when i upload to instagram.. somebody pls help !!

  64. BExT March 3, 2019 at 10:23 am

    title is misleading, please correct to "Resize Photos file size for …"

  65. naheliegend March 8, 2019 at 9:01 pm

    Thank you mate. Why is the "sweet spot" in photoshop 73% and in Lightroom 76% ? 🙂 And should the color profile be embeded?

  66. Hemant Joshi March 13, 2019 at 3:03 am

    Do you sharpen the image after down-sizing the image ,as some experts says if you do it before ,and when you are down sizing for Fb or Instagram , you are not only reducing the file sixe, but also losing some sharpness ??

  67. Christian Palmero March 16, 2019 at 7:27 pm

    Thank you for the clarification sir!

  68. Marc Bibanga March 21, 2019 at 1:38 pm

    Thanks for sharing

  69. Falkon Dezigns April 1, 2019 at 4:45 pm

    Instead of using "Save as" you should have used "Export as" with 73% quality for TEST 1

  70. Alexandre Karlov April 20, 2019 at 5:37 am

    I do the 1080 by 1350 300 dpi 73% and everything looks great at first but after around 24 h the quality of the image changes and it looks terrible. Maybe even though I compress the file size is too big and instagram still reduces it as my camera is 45 megapixels. I messaged some of other photographers on instagram and they say that they change the px to 2000 x 2500 and quality at 100%. One of them said that he reduces the dpi to 72 also. Anyways Im even more confused now, help please

  71. One Camera One Lens April 28, 2019 at 7:50 pm

    Thank you for your video. What image size should I choose so I don't have to crop my image? I followed your instruction, but still, I need to crop when posting on IG which cuts off a portion of the image I don't want to cut off… Thanks

  72. GBG DriVeR May 3, 2019 at 2:48 pm

    very nice thanks you!!!!

  73. Amdi Bere May 19, 2019 at 11:11 pm

    Thank you very much for sharing. Straight forward method and it worked.

  74. Beauty Inside Out with Thysiamore May 24, 2019 at 8:39 am

    Tnks very helpful

  75. Ahmed Azeem May 25, 2019 at 8:02 am

    Nothing happened pic remain same

  76. Minority Nomad June 1, 2019 at 5:38 pm

    No idea why but downsizing below 85% makes my images look absolutely TERRIBLE.

  77. Marcos Productions June 2, 2019 at 8:02 am

    Thanks dude it was really helpful!!

  78. Elvis Roman June 3, 2019 at 12:31 pm

    I've done both process
    Still instagram request I crop some part out before I can post.
    What am I not doing right please

  79. PourTrippEnt 98 June 9, 2019 at 10:06 pm

    Does not work whatsoever

  80. PourTrippEnt 98 June 9, 2019 at 10:06 pm

    It’s either that or apple is adding its own adjustment when I download the pictures

  81. Mathew Espinosa June 25, 2019 at 12:00 pm

    Great Video ! Thank you

  82. Petr Šimkovič June 28, 2019 at 12:46 pm


  83. liber financiar July 10, 2019 at 9:21 am


  84. chioma c July 24, 2019 at 7:52 am

    Is this only done on desktop?

  85. ffpphotography 35 July 30, 2019 at 10:41 am

    after the vid i forgot everything lol

  86. who‘s that July 31, 2019 at 12:32 am

    Bro try zooming in on smaller details. You’re welcome.

  87. giuseppe cuozzo August 13, 2019 at 10:37 pm

    this didn't solve anything

  88. ALISHA rayka August 25, 2019 at 1:41 am

    I get it vertical pics 4:5 but what about the horizontal pics??

  89. Alex Sherrill September 4, 2019 at 12:43 am

    It's still distorting my photo. The photo looks squeezed, and I followed this exactly. Any tips? Thanks

  90. SADRI MIX September 7, 2019 at 4:13 pm

    Hello 😀
    Can u plz explain how to replace pic of Instagram

  91. Valter Siba-Siba September 15, 2019 at 9:33 am

    CROP YOUR PICTURES TO 4:5 FIRST, THEN >> IMAGE SIZE AND PUT WIDTH ON 1080px, the height will automatically shift to 1350px and you'll have full portrait size IG feed shots. Export on JPG at 73% or click cmd + alt + shift + save for web >> PNG-24

  92. Vishal Oram September 22, 2019 at 8:52 am

    Sir😊 in my Instagram account (following activity) is not showing😑 . Please help me sir🙁

  93. mayur pandya September 25, 2019 at 5:46 am

    What should be the resolution 300 or 72 ? while making posts for social media ?

  94. DJ top 5 October 20, 2019 at 4:29 pm

    Best one 🤗

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